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Harvard Business Review 20-Minute Manager Ultimate Boxed Set (16 Books)
Leadership & Managing People Book

Harvard Business Review
200.00
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This 16-volume, specially priced boxed set makes a perfect gift for aspiring leaders who are short on time but need advice fast, on topics from creating...
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- March 12, 2019

Choosing the Right Platform for Your Brand
Sales & Marketing Digital Article
Ayelet Israeli
Leonard A. Schlesinger
Matt Higgins
Sabir Semerkant
Julian R.K. Wichmann
Nico Wiegand
Werner J. Reinartz
Thomas S. Robertson
To meet customers where they are, you can't beat selling on e-commerce juggernaut Amazon--or can you? This issue's Spotlight package examines the myriad...
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- September 01, 2022
Should Your Company Sell on Amazon?
Strategy Spotlight
Ayelet Israeli
Leonard A. Schlesinger
Matt Higgins
Sabir Semerkant
Reach comes at a price.
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- From the September–October 2022 Issue
Netflix: A Creative Approach to Culture and Agility (B)
Organizational Development Case Study
Ranjay Gulati
Matt Higgins
5.00
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This B case, set in summer 2022, was designed as a companion to "Netflix: A Creative Approach to Culture and Agility," a case set in 2018. The purpose...
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- July 20, 2022
How Direct-to-Consumer Brands Can Continue to Grow
Strategy Magazine Article
V. Kasturi Rangan
Daniel Corsten
Matt Higgins
Leonard A. Schlesinger
They need to revise the marketing innovations that gave them early momentum.
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- From the November–December 2021 Issue
Reinventing the Direct-to-Consumer Business Model
Business models Digital Article
Len Schlesinger
Matt Higgins
Shaye Roseman
Instagram ads and influencer campaigns can only take you so far.
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- March 31, 2020
Alnylam Pharmaceuticals: Building Value from the IP Estate (B)
Technology & Operations Case Study
Vicki L. Sato
Willy Shih
Matt Higgins
5.00
View Details

The leader of a pioneering biotech company in the siRNA space weighs his options for scaling production capacity in advance of an anticipated commercial...
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- November 14, 2016
STRIVR: Changing the Game in Virtual Reality
Sales & Marketing Case Study
Rajiv Lal
Matt Denison
Robert F. Higgins
Scott Johnson
8.95
View Details

The CEO of a growing virtual reality company that trains athletes must decide whether or not to stay in sports or expand into other areas.
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- January 06, 2018
Why Companies Decide to Sell on Amazon—or Not

Customer strategy Audio

A conversation with HBS professor Ayelet Israeli weighing the pros and cons of the e-commerce platform.
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- August 23, 2022

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