This 16-volume, specially priced boxed set makes a perfect gift for aspiring leaders who are short on time but need advice fast, on topics from creating...
As companies seek to rebound from the pandemic, growing revenue is a top priority. This issue's Spotlight offers guidance on how to maximize the effectiveness...
In this age of tough, global competition, companies in business-to-business markets need to rethink the way they manage their customer portfolio and interact...
Identifying the right business model for addressing global customers and formalizing that model into a global customer management program is a key challenge...